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Hey there! I'm Krista and I'm a Personal Branding Photographer in the Bay Area of California. After 10+ years, I still fall in love with photography on a daily basis. My favorite clients are kind, easy-going, joyful, adventurous and love a good laugh (sound like you?!) When we work together, I help create a stream-lined, easy and smooth process so you feel FULLY prepped, ready, and EXCITED to take your photos! During your brand session, you're going to love the experience and the amazing photos we'll capture together.

 beautiful personality.

I take photos that make you look & feel fabulous & show off your

I'm Krista. photographer,
biz coach, & dog lover.

Your personal branding session is so much more than just getting nice headshots.

In preparation for your personal branding session, we'll work together to dive deep into your brand. What is your mission? What are your biggest goals? What is your vision for the session? We dive deep into this (and more) and I help walk you through every step of the way!

I'll also help you get clear on the types of images that you want to create. We'll figure out the perfect locations, outfits, and vibe for you session.

Throughout the planning process I'll send over helpful guides and tips for how to feel confident for your session! And we'll also have a planning and prep call so you can feel excited and know what to expect. That way your only job is to show up, jam out to your favorite music, have fun, and get amazing photos.

what our photoshoots are like...

Meet your new photographer BFF...

My love for personal branding photography runs deep. 

I received my very first film camera when I was just 7 years old. I had no idea how to use it, and I definitely didn't have the money to purchase and develop the film (ha!). It had been a gift from my older brother's (best friend's) dad. He knew how much I loved photography and being able to capture photos and so he gave me his camera as a gift. It is such a special memory for me. 

Fast forward 5 years later and I received my first film DSLR camera (an entry level version of what the pros were using at the time.) I took pictures of everything. I captured photos of going camping with my family, family BBQs, 4th of July celebrations, random play dates with my cousins - EVERYTHING. I still have boxes of those prints and even though I wasn't a professional yet, I am SO grateful that I took the time to document those special memories.

And this is the very reason why I'm still photographing celebrations and clients today. I know how special it is to be able to look back on memories and see the joy, the laughter and the smiles -- the moments that live with us forever.

This gift. This is my love. This is my passion. 

I remember the day I received my very first film camera like it was yesterday...

My photography journey began when I was 7 years old.

podcast episodes for creative business owners


of being a photographer

12+ years

different cities i've lived in


photos taken & moments captured


Fast facts about Krista


My go-to guilt-free meal of choice is...

My podcast -- She Calls Her Shots! Real tips and conversations for women business owners

My favorite way to connect...

My morning routine: planning, journaling, and listening to abundance meditations

The best part of my day is...

Schitts Creek & The Office
(It's truly a tie)

Atomic Habits

Indoor cycling

Dogs (especially mine) & Penguins

All 8 Harry Potter Films
(but esp. #3)

Snuggled on the couch in a blanket with my dogs

my favorite things

— Elizabeth S.

"This is more than just great photos - I have a renewed sense of confidence!"

— Laurel E.

"Krista really goes above and beyond to provide A+++++ service!"

— Terri B.

"These are by far the best branding photos I've ever had taken!"

Learn more

You deserve to feel (and look) confident & joyful in your personal branding photos. Let's chat about booking your next branding session!

Let's work together!

think we'd be a great fit? me too.